Brand Development & Ideal Customer Targeting
Telling a story that inspires the right customers
Our portfolio companies are busy innovating product and scaling operations. We help our partners build inspiring brands, refine product market fit, engage ideal customer profiles, create content, and execute lead generation strategies to fill the sales funnel.
EE Marketing Services | Vertically Integrated Expert Services
Brand Development
We are experts at creating brands that align with your ideal target customer. We deliver a comprehensive brand guide.
Lead Lists
We take ideal customer profiles by company/vertical and by product/service and develop proprietary customer target lists.
Content Creation
Content is king in marketing. We have work-flow integrated content teams to produce ads, videos, emails, guides, whitepapers, and more.
SDR Lead Generation
Once you have a target list and content to deliver, our OnDemand elastic SDR (Sales Development Rep) teams run multi-step email, call, and social sequences.
5. Digital Advertising
We develop a digital advertising financial model to track ad spend and all relevant conversion metrics. We then move content to advertising to place your brand in front of the customers you want and run the process.
Email Marketing
With 50+% open rates and 10+% response rates, we leverage our technology stack to instantly turn-on personalized email campaigns.